Is your Facebook page ready for the new design? Wondering what's changing? In this article, you'll discover how to prepare for the new Facebook page layout. Note that until the design has been released to everyone, Facebook may still make some final tweaks to the design based on user feedback. The Old Design vs. the [...]
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- Your Guide to the Social Media Jungle
WP Site Care announced that it will soon be entering the WordPress products business with a commercial recipe plugin. Co-founder Ryan Sullivan said the company is partnering with Feast Design Company to launch Cookbook, a full-featured recipe plugin that is mobile and SEO friendly.
“A good chunk of our current customers are food bloggers and it's a constant pain point for them,” Sullivan said. “So many feel abandoned with Ziplist, Easy Recipe, and a few others now being unsupported. They don't know where to turn or what to do. We became really familiar with what it is they want and need and decided to build a solution around that.”
Cookbook will be priced at $49 and WP Site Care plans to launch the product with a 100% commercial business model. Sullivan said the decision not to go the freemium route will be key for the long term stability of supporting the plugin.
“I think where some of the other popular plugins have really struggled is because they've had to support a massive customer base while only getting paid by a portion of that group,” he said. “Eventually you get overwhelmed and burn out, and we want to avoid that.”
Many WordPress recipe plugins have a convoluted templating system that is difficult to customize, but WP Site Care is taking a modular approach to templating, designed for small easy customizations using filters to modify the output.
“It's not really revolutionary, but definitely keeps things clean and reduces the cases where theme conflicts occur,” Sullivan said.
According to the Cookbook pre-launch page, the team is aiming to build “a recipe plugin that actually works.” Sullivan said that the product will distinguish itself from existing recipe plugins by providing a workflow that is intuitive for recipe bloggers' needs.
“The core cookbook plugin is going to focus on being really easy to use and streamline publishing workflows,” Sullivan said. “It'll have features like nutrition info, schema markup, being print and mobile friendly, but overall the core emphasis is building a product that works the way that recipe bloggers do. As far as we can tell that doesn't exist yet.”
Cookbook is currently taking pre-orders for a planned launch date of September 27.
Do your Facebook ads contain video? Looking for ways to enhance your Facebook advertising with video? Video ads are among the most powerful Facebook ad formats for generating user engagement. In this article, you'll discover six tips for using video in your Facebook ad campaigns. #1: Make an Impact in the First Few Seconds Considering [...]
This post 6 Tips for Better Facebook Video Ads first appeared on .
- Your Guide to the Social Media Jungle
Last week Jeff Chandler and I had a meetup before WordCamp OKC where we discussed new ideas and projects for the Tavern. One quick item on the agenda was to create a Telegram bot and public channel where we can broadcast to those who want to receive news via mobile messaging.
In February, Telegram passed 100 million monthly active users. The cloud-based messaging app, which focuses on security and speed, is averaging 350,000 new users per day and delivers 15 billion messages daily.
Telegram is especially popular in international markets like Iran where the app accounts for 40% of the country's international bandwidth. Because Telegram CEO Pavel Durov refuses to comply with the Iranian government's censorship requests, the app is popular with Iranians for news, communication, and entertainment. Iran accounts for 20% of the Telegram's monthly users, and only the US has a larger number.
During the first half of 2016 the app's creators have been beefing up Telegram's bot platform to get developers engaged and make more multimedia content available directly in the app. Our new WP Tavern bot makes it possible to broadcast our posts to Telegram as soon as they are published. If you want another way to stay connected to WordPress news, you can join our channel at: https://telegram.me/wptavern.
Participation in the channel is read-only and you can customize your notifications in case you don't want a push notification every time we publish. As mobile messaging apps now rival traditional social media outlets for interaction on the web, WP Tavern will continue to experiment with new ways of reaching our readers.
